Why is Labubu so popular

In April this year, Lisa uploaded an IG Story in which she was holding a Labubu doll from The Monsters' Fall in Wild series. As you can imagine, with Lisa's ability to bring goods, the popularity of Labubu instantly doubled, and it also became a very representative fashion accessory in the world. Lisa is a loyal fan of Labubu. In addition to dolls, Lisa also bought a lot of Labubu peripheral products, and even invited her good sister Rosé to open blind boxes together during the live broadcast. The original author Long Jiasheng also specially gave Lisa a huge Mega Labubu Tec doll to thank Lisa for her strong support.