What is Labubu?

Labubu is a popular cartoon character created by Hong Kong artist Kasing Lung. Labubu first appeared in Kasing Lung’s picture book “Mysterious Buka”, and later gradually developed into an independent IP with a large number of fans and peripheral products.

Character characteristics:

Appearance: Labubu’s image is very unique. It has a round body, big eyes and pointy teeth. The overall shape is both cute and a little mysterious. Its color is usually white or light, but there are also some special edition colored Labubu.

Personality: Labubu’s personality is changeable. Sometimes he is very naughty and sometimes he is very gentle and cute. His behavior is often unpredictable and gives people a sense of mystery.

3 Background story: Labubu lives in the world of “Mysterious Buka”, which is full of various wonderful creatures and mysterious events. Labubu has experienced many adventures with his friends and explored various unknown areas.

Related products:

The image of Labub is widely used in various peripheral products, including:
Toys: Labub’s dolls and figures are very popular, especially the blind box series, each of which contains Labub of different shapes.
Stationery: Notebooks, stickers, pens and other stationery are often printed with Labub’s pattern.
Clothing: T-shirts, hats, backpacks and other clothing can also often see Labub’s figure.
Art exhibitions: Long Jiasheng often holds art exhibitions to display the art works of Labub and other characters.

Fan culture:

Labub has a large number of fans who not only collect various Labub’s peripheral products, but also actively participate in various related activities and exhibitions. Labub’s fan group is very active and often shares their collections and creations on social media.
In general, Labub is a cartoon image full of charm and mystery. Its unique design and rich background story make it a beloved IP.